Searches: Google, e-Bay, Amazon
It’s said you can buy anything on eBay, from cars and computers to clothing formerly worn by celebrities. This massive online consumer marketplace and auction house is a haven for buyers and sellers looking for great deals from the comfort of their own homes. Searching for products related to your topic on eBay can help you home in on your market. It will also help you determine how much buyers are willing to pay for products related to your subject.
Follow these steps to exploit eBay for information: Continue reading
JUMP START YOUR TOPIC DECISION
Still have no clue where to start? Here’s a partial list of topics to choose from that have high marketability factors:
Saving money (on consumer purchases)
Starting a business (online or offline)
Running a profitable web site
Dieting and weight loss
Relationships and dating
Finding a dream job
Working from home
RESEARCH YOUR MARKET… Continue reading
Building Credibility—When What You Have Isn’t Enough
Most of the time when working with autoresponders, you won’t have to worry about credibility. Your well-developed product will speak for itself. However, if you don’t have background experience that relates to your chosen topic and you would feel more confident with credentials, there are several simple ways to position yourself as an expert in your field.
Testimonials. Testimonials are statements from customers about their satisfaction with your product. These can range from short blurbs to full-page letters, and can be used for a variety of purposes, including establishing credibility. A full discussion on getting and using testimonials can be found later in this book. Continue reading
Take the following quiz to help you determine your hidden interests and expertise, or develop and hone in on the areas you already know you’re interested in.
QUIZ: What Do You Know?
Answer the following questions as thoroughly as possible to discover the topic best suited to you that will help you succeed in your autoresponder campaign.
1. Who are you? This sounds too simple to be useful, but you’d be surprised how seeing your personal demographics laid out in black-and-white can provide insight into what topics are best for you. Write down the following information about yourself: Continue reading
What’s an autoresponder?
If you’ve ever asked for information online about a product or service, or signed up for an e-list or group membership on the Internet, and received a nearly instantaneous response in your e-mail inbox, an autoresponder program was responsible for delivering the reply.
Simply put, autoresponders are e-mail programs that send out a preset message in response to every incoming e-mail received. Some autoresponders, like sign-up services for e-groups and forums, are one-shot deals: a single response for every message received. Just about every Internet-based company uses autoresponders for a variety of purposes, from automating tasks that would otherwise take up hundreds of man-hours to building lists and tracking prospective leads. Continue reading