Want The Best Advertising Bang For Your… Free?

Want The Best Advertising Bang For Your… Free?

New marketers often come online, hoping to make their fortune, but the success rate is slim. According to Ken McArthur at AffiliateShowcase.com, it’s only 5%. The reasons for that difference between the successful and the unsuccessful are myriad, but one reason is that folks don’t advertise enough or in the right ways. Did you know that there are some great free ways to get all the visitors you need?

The best free advertising online today comes from three distinct practices:

* Writing a blog
* Writing articles
* Using traffic exchanges

Let’s look at these three methods a bit closer. Continue reading

Using the Internet to your Advantage

Using the Internet to your Advantage

Coming from the “Internet generation,” I understand the importance of doing your business, or at least advertising your business online. The Internet has opened up a wealth of possibilities to businesses that were simply not available 10 or 15 years ago. But before I start telling my age, please let me explain further.

Open 24 Hours a Day, 7 Days a Week

The Internet never closes down for the end of the business day or the weekend. Your businesses information and contact information is available at any time. This means that potential clients can research and decide if they want to do business with you, without having to contact you. Before, the only time a potential client could inquire about your business was during business hours, unless you wanted to give out your private phone numbers and cell phone numbers. Now, they can send you an email, and you can answer it at your convenience.

More Information Then Ever Before Continue reading

What Is The Big ‘R’ For Marketing Your Business

What Is The Big ‘R’ For Marketing Your Business

Successful businesses have many things in common, today we’ll look at the big ‘R‘of recognition and how a digital advertising network may help.

Recognition can be illustrated by two individuals entering a crowded room at a party. Both walk to the far side of the room, one of them slips through the crowd easily and unnoticed as they reach the far side. The second person takes much longer to reach the far side because they are engaged in conversations along the way as they continue to meet acquaintances and friends during their path. Which type of person would you like to model your business after?

Your business is in a continual battle for your customers’ recognition whether you know it or not. If you happen to be fortunate enough to be in a marketplace with very few competitors, that will not last for long. You need your business to be at the forefront of your client’s minds so that when they require your products or services, you are the go-to people. Continue reading

Web Site Promotion Ideas for Small Businesses

Web Site Promotion Ideas for Small Businesses

You’ve already figured out that your small business needs a web site to compete with the big boys and maintain every aspect of your relationship with your customers. But once you have your web site up and running, you’ll need web site promotion ideas so that people know about your web site. After all, no one will visit your web site if they don’t know it exists.

The first of your website promotion ideas is submitting your web site to all the major search engines. Search engine traffic is a major draw to web sites and most web masters will tell you that the vast majority of their traffic is coming from search engine clicks. Most of the major search engines have a specific page you can use to submit your site. Once it’s submitted, it will usually take a few days to a week before it starts showing up in keyword searches. Continue reading

What Is Advertising

What Is Advertising

This land is your land. This land is my land. This land was made for you and me! No truer words were ever spoken. In fact, my palms tend to get a bit sweaty with excitement whenever I hum a few bars from that great uniter that was a childhood classic for me. I’m really a big fan of sharing. That’s why I’m so glad and thankful that the Native Americans that inhabited the area that is now the United States of America were so kind as to invite us to share their land, so that now it’ made for you and me. I think that’s great.

And in the spirit of kindness, I am excited that people who came here from other places have given the proper respect that the land and its previously sole inhabitants deserve. It’s about community and connection and a land built upon altruistic generosity and selfless acts for the common good. That’s what I like. To be honest with you, I feel that sometimes I don’t live up to the standard that has been set by the friendly folks that came here from Western Europe. I try, but it’s sometimes difficult and I forget. Continue reading